BTS Group is leading a new investment round in the Spanish multinational MedUX, a global leader in the measurement, monitoring and improvement of the user experience and quality of telecommunications networks and services.
Inveready and other new strategic partners, including a group of family offices and investors with significant positions in other companies in the TMT sector, also participated in this round.
MedUX began 2022 facing new challenges and pursuing new and ambitious goals thanks to this operation. The company will rely on the resources obtained in this round of financing to open new markets and accelerate its growth, developing new business areas and new products and use cases, especially related to ultra-fast networks, such as 5G, Wi-Fi6 or FTTx.
Currently, MedUX monitors and compares the user experience and quality of service of more than 60 operators in 20 countries. Its clients include large telecommunications groups, such as Vodafone, Orange, Telefónica, Millicom, América Móvil and AT&T, and government entities in Spain, the United Arab Emirates, Costa Rica, Colombia and El Salvador.
Luis Molina, MedUX CEO, reported, “We are very grateful to all the investors in this round, both the new shareholders and the previous partners who have collaborated in making it a success. This step is fundamental in order to consolidate our international business, boost activity in Latin America and expand to new regions in the United States, Africa and Asia”.
With the opening of a new office in Miami, MedUX initially opted for expansion in the US market and the consolidation of its presence and activity throughout the American continent. This operation will serve to strengthen MedUX’s global presence in many other areas.
Another objective in this new stage will be to expand MedUX’s ecosystem and portfolio of measurement solutions to offer a more comprehensive service adapted to the needs of the market and clients such as telecommunications operators, regulators and digital companies.
“We want to become pioneers in the collection, consolidation, processing, exploitation and advanced analysis of performance and traffic data in the industry”, said Luis.
Ricardo Olloqui, President and Co-Founder of BTS, noted that “this new round of financing allows us to consolidate our position as an industrial partner and reference for MedUX, one of the main lines in our positioning strategy in the field of advanced network analytics and improving the customer experience”. BTS first invested in the company in 2018 and it continues to bet on innovation and the Spanish company because MedUX has the necessary capabilities “to turn this project into a main player in this market on all continents”. The operation is part of BTS’s global strategy, which includes great visibility and involvement in disruptive technologies in recent years and significant expansion in new geographies, thanks to the joint venture with Softbank, S & BTS Global Corp.
BTS’ more than 20 years of experience as a global leader in solutions for the telecommunications industry will be a springboard for this strategic alliance. With headquarters in the USA and a significant operation center in Spain, BTS also has a significant presence in Latin America, Asia, Africa, Europe and the Middle East. Since 2020, BTS has been one of the top 10 operators in the wholesale telecommunications market globally.
Ricardo points out that “this decision will allow us to generate great value and corporate growth, relying on the innovative capacity, talent and international vocation of MedUX and on the complementarity of portfolios with the BTS group”.