Press Release

Snow Software (Snow), the global leader in Software Asset Management (SAM) and Cloud Spend Management solutions, today announced it has been positioned by Gartner, Inc. in the Leaders quadrant of the Magic Quadrant for Software Asset Management Tools.

After Gartner conducted a company and product evaluation of Snow’s SAM solution, Snow Software was named a Leader in the Magic Quadrant, positioned furthest to the right for completeness in vision and highest for ability to execute.

“To us, Snow’s leadership position affirms our strategy of creating innovative solutions and being relentlessly customer-focused,” said Axel Kling, CEO of Snow Software. “We continue to innovate at an aggressive pace and will shortly announce new versions of products that will further address the future needs of SAM buyers.”1

“As the industry moves from traditional IT-driven technology purchases to business-driven ones we are continually interpreting organizations’ SAM needs to maintain our market leading position,” said Peter Björkman, CTO of Snow Software. “We believe this accolade from Gartner continues to recognize Snow for our leadership and excellence. In our view, with early recognition of the market demand for cloud support, Snow is ensuring our customers can achieve their cloud and digital transformation initiatives.”

Many of the world’s most recognized brands rely on Snow to manage and optimize their technology spend and consumption, including Atos, Arla, Bank of Ireland, Bridgestone, Canon, Komatsu, Saab, Scandic and Thrifty.

As of April 16, 2018, on Gartner Peer Insights, Snow Software has an overall rating of 4.4 out of 5 in the Software Asset Management Tools market based on 98 ratings.