Tollring, the software developer behind the market-leading communications analytics, call recording and anti-fraud product iCall Suite, has hired Graham Evans to head up business strategy in Asia Pacific. Graham brings with him over 20 years of management expertise in product, marketing and sales within the telecommunications industry having previously worked at Vonage, Vocus, M2 Telecommunications, AAPT and Hutchison Telecom.
Graham’s appointment is part of Tollring’s ambitious plans for growth across the region and globally. The company has laid the foundations for the year ahead with extensive reinvestment in its people, product and processes to drive excellence both internally and for its channel partners.
Graham’s appointment is part of a 20 per cent increase in head count across Tollring over the past 12 months. The company has also increased investment in all its people through internal and externally led training programmes, restructured departments and cross-functional teams to clearly define roles and responsibilities, and has made significant investment in business-wide process management tools.
Tony Martino, CEO of Tollring says, “We’re delighted to have a person of Graham’s calibre join our leadership team, to help deliver on our exciting product roadmap and to drive our aggressive expansion plans for the region. He has extensive knowledge of how the channel and businesses operate across APAC, alongside his expertise in all areas of finance, sales, product, marketing, delivery and support.”
Tollring’s strategy for 2020 includes the introduction of the next iteration of iCall Suite as one of the most innovative products on the market in its ability to analyse customer interactions across an entire organisation. With iCall Suite, customer-facing teams can record, monitor and analyse calls on any device, visualising critical business call metrics on dashboards and wallboards. The latest update will enable Tollring to capitalise on recent wins in newer territories across the globe due to its significant investment in product localisation and partner management. Not least, the proposition can be scaled to meet customer demand through commercial simplification, robustness, resilience and security at its heart.
Having recently helped Vonage to launch into the Australian region with its UC offering for the SMB market, Graham’s appointment comes at a good time for Tollring.
Graham adds, “I’m thrilled to be joining Tollring at a time when many organisations are seeing their traditional business models being challenged and disrupted with innovative digital-first services. Customer experience is becoming a major differentiator and Tollring has exactly what the channel and their customers want and need. The proven iCall Suite solution delivers unique customer insights and industry leading telecoms fraud protection services to service provider partners, whilst also delivering powerful analytical intelligence to businesses on their customer interactions.”
Prior to Vonage, Graham spent 5+ years at Vocus Ltd (formerly M2 Group Ltd), leading the Commander Business unit, as General Manager focussing on the Sales, Marketing & Product teams. Commander primarily focussed on the SMB market segment, driving customer growth through its national dealers and partners, and its own direct sales teams, selling IP Voice and data services. He also held senior management roles at AAPT and Hutchinson Telecom.