Press Release

Bath-based Truespeed has appointed Alex Huscroft as Head of Customer. Alex will focus on ratcheting up Truespeed’s customer service as it expands its full fibre broadband service into Bath, Wells and other digitally underserved areas of the South West.

Alex is a highly experienced, multi-award-winning customer service leader with a 20-year track record of delivering exceptional customer service. He joins Truespeed from MyOptique Group, the firm behind Sunglasses Shop and Glasses Direct, where he spent two years as Head of Customer Service.

Before that Alex spent over two years as Head of Customer Care at sustainable energy startup Bristol Energy where he was tasked with planning, setting up and running the customer service function from scratch. Within a year, Bristol Energy won a top ten spot in the prestigious Which? Awards for its customer service. In a similar vein, while Customer Care Manager at renewable energy firm Good Energy, Alex, supported by his team, achieved the remarkable feat of winning outright the Which? award for customer service in his first year in post.

Alex began his career with a ten-year stint at Virgin Mobile and latterly parent company Virgin Media, where he started as a customer service agent and worked his way up to become Team Manager and then Knowledge Manager.

Alex Huscroft, Head of Customer, Truespeed, said, “I am passionate about giving customers a gold standard level of service at every contact point. As soon as I spoke to Evan and the team at Truespeed I knew I had found the perfect role as the team demonstrated a passion for providing brilliant products and there is huge energy and desire to drive exceptional customer service. My focus now is to deliver a best-in-class customer experience and I really look forward to this challenge.

Truespeed CEO Evan Wienburg added, “Outstanding customer service is at the heart of what we do; it is never good enough to simply stand still. We are constantly looking for ways to refine and enhance our customer service and Alex brings a wealth of experience and expertise to this important area of the business at a time when our rollout is accelerating and customers are being connected at a rapid rate. Alex’s cabinet of sparkling customer service awards is a testament to his impressive track record and we are thrilled that he is on board.”