tyntec, a global cloud communications provider, today announced the company is now a WhatsApp Business solution provider. With this introduction, companies using tyntec’s platform-agnostic Chat API can now seamlessly connect and engage in private interactions with their customers on WhatsApp without switching to a new software or UI.
To make it simpler for large, global companies to use the WhatsApp Business solution, tyntec has added enterprise-friendly, powerful features such as SMS-fallback to ensure global ubiquity, and configurable communication profiles to enable effortless switching to different channels – all through a single, easy-to-deploy API. With datacenters based in Germany, thus governed by GDPR, tyntec maintains high standards for data privacy, ensuring protection and security for enterprises.
“tyntec has been at the forefront of the movement to reshape mobile messaging into a tool for business-to-consumer interactions,” said Nicola Wolfram, CEO at tyntec. “The WhatsApp Business solution is playing a pivotal role in our ongoing innovation in this space. We are committed to becoming the most valuable WhatsApp Business solution provider, and to power enterprises around the world to build conversational interactions with their customers within their communication channels of choice.”
The ability to add new chat channels, like WhatsApp, without disrupting existing agent-facing applications and UIs, is critical for businesses to ensure adoption and a positive user experience. tyntec’s flexibility and configurability built into its Chat API provides this capability, so businesses aren’t forced to add additional software overhead or impede the user experience when they add new platforms. Further, tyntec’s leadership in global messaging services and the company’s more than 15 years of working with enterprises around the world translate into peace of mind for many businesses that are about to see more customers demanding to connect with them in the same way they chat with their friends and family.
“As we continue to see a rise in the popularity and potential of conversational commerce, it’s important that companies adapt to meet their customers where they are,” Wolfram added. “With 1.5 billion users worldwide, WhatsApp presents an immeasurable opportunity for brands to connect with consumers. Now as a WhatsApp Business solution provider we’re helping our customers create personalized interactions with their customers by leveraging WhatsApp’s simple, reliable and private platform, so they can deliver their customers with the best experience possible and grow market share.”