Mobile Arts, a technology provider in the Middle East, has partnered with SLA Digital to further grow their revenues with Direct Carrier Billing for their premium gaming and utility applications.
Direct Carrier Billing (DCB) is an alternative digital payment channel to traditional forms of payment like credit and debit card. The solution is seamless, secure and offers a user-friendly customer experience. Customers add transactions to their monthly mobile bill or deduct from their prepaid credit.
Ashley O’Kane, Head of Marketing at SLA Digital commented, "By leveraging Direct Carrier Billing, content providers like Mobile Arts are able to quickly and easily enter new markets and access a large pool of potential customers."
Rabih Jreish, Business Development at Mobile Arts commented, “Having the right Direct Carrier Billing partner like SLA Digital, we can help merchants and content providers to quickly and easily start in-app subscriptions in new and existing markets. Our innovative solution, “APP-IT UP”, converts any content portal to a mobile application-based subscription product by integrating our smart SDK."
SLA Digital continues to work with Mobile Arts on expanding its connectivity through SLA Digital’s portfolio of Mobile Operators across the Middle East and Asia.