Press Release

Virgin Media adds the award-winning kids app, Hopster, to its TV platform to help parents keep preschoolers entertained at home.

Designed for kids aged two to six, Hopster provides a safe, ad-free environment for youngsters to learn through the stories they love – featuring ?family-favourite classics such as ?Pingu and Sesame Street, educational shows like Monster Math Squad ?and ?Earth to Luna?, and diverse shows from around the world including African cultural show, ?Bino and Fino?.

This month Hopster will be launching its brand new original series, Two Minute Tales From Shakespeare, which introduces pre-schoolers to Shakespeare’s famous plays, its iconic characters, famous quotes and immersive core themes in a creative way.

All of the content has been selected by experts and leading academics in childhood education and cognitive development to align with the Early Years National Curriculum.

David Bouchier, Chief TV & Entertainment Officer at Virgin Media, said:

“As we approach the colder months, parents with preschool-aged kids now have a new way of keeping the little ones occupied at home. We have included Hopster, the edutainment SVOD app, in our pay TV offer. Hopster is 100% ad-free and offers a range of teacher-approved programmes, meaning it’s perfect for busy parents who are looking for virtual entertainment ideas.”

Virgin TV customers who have the Ultimate Oomph bundle or Kids TV Pick can now discover Hopster on their TV screens at no extra cost.

Virgin TV customers can add the Kids TV Pick bundle to their subscription any time for £5 per month. Those who do will also benefit from a range of popular channels including Cartoon Network, Boomerang, Cartoonito, and Nickelodeon, along with thousands of on-demand episodes of Ben 10, Tom and Jerry, Scooby Doo, Spongebob Squarepants and many more.

The Hopster app is the latest addition to Virgin Media’s growing roster of popular kids’ content and follows the recent launch of YouTube Kids to its TV platform which provides a safe place for kids to explore their interests through online video.