SLA Digital has partnered with Spuul, one of the most popular Indian movie streaming platforms, to increase their direct carrier billing connections, enabling more customers to pay by mobile.
With more than 47 million registered users across the world, Spuul is a video on demand streaming service with more than 10,000 hours of Bollywood movies and TV shows in multiple languages for customers to enjoy ad-free.
"Video on demand services have seen a huge uptake in recent years. Through our partnership with Spuul, we are excited to help them grow via our carrier billing connections across the Middle East and Asia," commented Ashley O’Kane, Head of Marketing at SLA Digital.
Carrier billing allows customers to use their mobile device and add purchases and subscriptions to their post-paid bill or use their prepaid credit, giving a truly seamless and convenient customer experience.
Commenting on the partnership, Rajiv Vaidya, Spuul India, CEO said, “We have partnered successfully with SLA Digital to enable us to access more customers through carrier billing across the Middle East. We expect to continue expanding our coverage into other regions, offering Spuul customers easier ways to subscribe.”