Other
Digital Lifestyle Award
WINNER
Telkomsel
Telkomsel Digital Lifestyle
Indonesia’s Telkomsel has built a broad portfolio of mobile entertainment and financial services across multiple areas, convincing the judges to present it with the Digital Lifestyle Award. The winning entry included details of many non-traditional telco services and showed how usage of these services is growing.
On the entertainment side, Telkomsel’s music and video offerings include streaming service LangitMusik and music data package MusicMax, while VideoMax provides access to TV and video content from Indonesia, the wider Asian market and Hollywood. Its value-added services include Family Protect, which enables parents to monitor and control their children’s activities online. And in the gaming space Telkomsel is facilitating direct carrier billing and is involved in a national gaming competition. Meanwhile, its various TCASH mobile money services continue to attract new users.
JUDGES’ COMMENTS
"Telkomsel has done a good job in building out its portfolio of digital offerings. Services like TCASH are a step forward when it comes to putting digital experience in action."
"It is interesting to see that in digital gaming Telkomsel also stimulates local development of educational games, while its TCASH service is showing impressive numbers."
FINALISTS
PCCW Global – Tap&Go (Highly Commended)
Ooredoo Maldives – Magey Plan, Next, mFaisaa
Progresif – Digital media ecosystem
Smart Communications – TNT Tropa Apps
Telekom Malaysia Berhad – SWIFT
